Bison OS pricing

The platform, the playbook,or the full done-for-you.

Start with the software — CRM, KPIs, training tracks, all in one system. Add Marques's direct involvement when you're ready to accelerate.

Bison OS — the software

CRM, KPIs, and training — in one system.

No Marques involvement required. Just the platform, ready to run.

Starter
1 Training Track

CRM, KPI logging, team management, and one training track of your choice — Sales or Leadership.

$97/month
or $797 one-time
Most Popular
Professional
Both Core Tracks

Sales + Leadership tracks plus full software access. Add additional tracks à la carte for $47/month or $297 one-time each.

$147/month
or $1,297 one-time
Annual: $1,497/yr — save 15%
Teams
10+ Seats

Professional access for your whole team with admin controls, unified KPI reporting, and priority support.

Custom

Professional subscribers can add tracks à la carte — Mindset, Marketing, Execution, Value, Pivot, or AI & Innovation — for $47/mo or $297 one-time each.

Run Bison with Marques

Marques in your corner — at the level you need.

Live cohort, white-glove setup, or full done-for-you operations. These tiers include Marques's direct involvement.

AI Sales Playbook
$4,997
one-time · cohort enrollment

The 8-week cohort. Marques teaches you and your reps to run an AI-powered outbound system using off-the-shelf tools. No software install — you walk away with the playbook.

Best for

Solo closers, agency owners, small teams (1–5 people) who want to learn the system and run it themselves.

Includes
  • 8 weekly live group sessions with Marques
  • AI prompt library for prospecting, sequences, and follow-up
  • CRM templates (works with HubSpot, Salesforce, Close, Pipedrive)
  • Cold-outbound script vault (100+ tested openers, 25 industry verticals)
  • Private community of cohort closers
  • Lifetime access to recordings and updates
Most Popular
License + Onboarding
$9,997
setup fee, then $497/mo

You get the Bison OS software — AI lead scoring, sequence runner, pipeline, dashboards — installed on your domain. White-glove 30-day setup with our team. You own the system.

Best for

Sales teams (3–25 reps) who want a working AI sales engine without a 6-month custom build.

Includes
  • Branded Bison OS instance on your domain
  • 30-day implementation: data import, integrations, training
  • AI lead scoring tuned to your ICP
  • Email + LinkedIn outreach sequencer
  • Pipeline + activity tracking + AI-drafted replies
  • Quarterly playbook refresh + tier-2 support
  • Cancel anytime after the first 90 days
Done-For-You
From $35,000
$5,000 deposit reserves your discovery

We build, run, and operate your sales OS for you. Marques's ops team takes over your outbound — list-building, sequencing, qualification — until your reps are closing on autopilot.

Best for

Founders and CROs who don't want to manage the build. You bring the offer; we bring the pipeline.

Includes
  • Full discovery + ICP definition workshop
  • Custom-built Bison OS instance + integrations
  • Dedicated SDR pod for the first 90 days
  • Weekly strategic review with Marques
  • AI sequence + script tuning weekly
  • Pipeline guarantees in writing
  • Optional team-takeover at month 4 with full handoff
Quick answers

FAQ

Do I need to be technical?+

No. The Playbook tier is non-technical — you're running tools off-the-shelf. The License tier ships pre-configured. Done-For-You means our team operates it for you entirely.

What if I'm a solo closer, not a team?+

The Playbook is built for solos and small teams. License + Onboarding works for solos too if you want the software — but the cohort gets you 80% of the lift for half the cost.

How is this different from HubSpot, Apollo, or Outreach?+

Those are tools. Bison OS is a system — the playbook, the scripts, the AI prompts, and the operating cadence. You can run Bison OS inside HubSpot or Apollo. Most people end up replacing them.

What industries have you proven this in?+

Marques has personally used and taught the system across insurance, real estate, B2B SaaS, agencies, construction trades, and coaching. The 25-vertical script vault covers the most common.

Can I try a smaller commitment first?+

Yes. Start with the Playbook cohort. If it's working and you want the software + ongoing support, we'll credit your Playbook fee toward the License setup.

What happens after I pay?+

Playbook: you get cohort enrollment + welcome packet within 24 hours. License: our team books your kickoff call within 48 hours. Done-For-You: discovery call scheduled within 24 hours; deposit applies to your project on signing.

Not sure which tier is right for you?

Send us a quick note and we will respond within 24 hours with a direct recommendation for your team size and sales motion.